Carrie Bradshaw famously quipped "I like my money right where I can see it... hanging in my closet." And as a woman who spent more than £40,000 on shoes alone, the Sex & The City heroine certainly knew a thing a two about investment dressing.
Just like Sarah Jessica Parker’s fictional character – with her enviable collection of Manolo Blahniks and Jimmy Choos – the savvy fashionista knows that a few cleverly chosen pieces each season, rather than a scattergun approach to throw-away style, is a far wiser way to fill your wardrobe.
It’s the same when it comes to your beauty essentials; and less is definitely more. Instead of stocking up on all manner of mass-produced cheap skincare that may well contain harsh chemicals, I recommend spending your hard-earned cash to invest in natural, organic must-haves that are more effective, kinder to your skin and have a multitude of uses.
My signature Black Bee Venom Mask is a great example of investment skincare. It boasts revolutionary ABEETOXIN® – renowned as a natural alternative to Botox – that controls facial muscles to tighten, firm and lift, penetrating fine lines and wrinkles. It contains potent rare bee venom and you’ll find a little really goes a long way – in not time, you’ll notice your complexion feels soft and supple, and looks more youthful. It soothes and heals too, meaning it is ideal for even sensitive skin. You can use it after your cleansing routine morning and evening; combine it with your moisturiser or serum; leave on for ten minutes before washing off; or leave on overnight for accelerated results.
My unique Bee Peel was created to boost the production of collagen which in turn increases the strength and elasticity of your skin. With a potent mix of ingredients – including ABEETOXIN®, organic coconut and raw cane sugar – it resurfaces and evens out tone, minimises the visibility of lines, scars, dark spots, blemishes and enlarged pores leaving skin smooth and plump. Apply to clean, dry skin and leave for one to two minutes before washing off. You can even use it the soften skin on your elbows or feet.
Thanks to its vitamin B content, my renowned Overnight Success Prism Oxygen Cream plumps out fine lines, stop scar formation, lighten pigmentation and prevent spot breakouts … and all while you sleep. Its innovative Prism Light Defiance TechnologyTM harnesses the power of our natural polypeptides to actively stimulate collagen and protect from harmful light. Perfect for dull or damaged skin, it can also be used during the day – especially in the summer – and helps keep acne and rosacea at bay. It’s particularly great for travelling and I always take a travel size with me on a flight because of the air pressure, air conditioning and jet lag can really impact on my skin.
